CEO total pay
$74,294,811
Tim Cook · 2025
Say on pay
92%
Latest disclosed shareholder vote
CEO pay ratio
Item 402(u)533 to 1
Median employee: $139,483
Compensation committee
CD&APeople and Compensation Committee
Per the latest proxy
Filings indexed: 3 · 2026 · 2025 · 2024
Executive pay
What did they pay them?
From the Summary Compensation Table. Pay mix and YoY are computed from these rows.
| Executive | Role | TotalYoY | Pay mix | Salary | Stock | Cash incentive | Other |
|---|---|---|---|---|---|---|---|
Tim Cook2025 compensation | Chief Executive Officer | $74,294,811→ 0% | 94% at-risk | $3,000,000 | $57,535,293 | $12,000,000 | $1,759,518 |
Kevan Parekh2025 compensation | Senior Vice President, Chief Financial Officer | $22,467,309 | 96% at-risk | $891,519 | $18,433,135 | $3,120,317 | $22,338 |
Luca Maestri2025 compensation | Former Senior Vice President, Chief Financial Officer | $15,482,928 | 95% at-risk | $819,231 | $13,003,031 | $1,638,462 | $22,204 |
Deirdre O’Brien2025 compensation | Senior Vice President, Retail + People | $27,047,633→ 0% | 96% at-risk | $1,000,000 | $22,009,766 | $4,000,000 | $37,867 |
Kate Adams2025 compensation | Senior Vice President, General Counsel and Secretary | $27,032,248→ 1% | 96% at-risk | $1,000,000 | $22,009,766 | $4,000,000 | $22,482 |
Sabih Khan2025 compensation | Senior Vice President, Chief Operating Officer | $27,031,671 | 96% at-risk | $1,000,000 | $22,009,766 | $4,000,000 | $21,905 |
Pay mix: base cash incentive equity other
CD&A excerpt
Compensation discussion & analysis
Opening passage of the loaded filing's CD&A. Use Ask below to query the full text with citations.
Read the full CD&A on SEC.gov ↗
Peer comparison
Who they benchmark against
2025 Primary Peer Group
19 members
Alphabet Inc. · CISCO SYSTEMS, INC. · Mastercard Inc · NVIDIA CORP · VERIZON COMMUNICATIONS INC · AMAZON COM INC · COMCAST CORP · Meta Platforms, Inc. · …
2025 Secondary Peer Group
8 members
AbbVie Inc. · COCA COLA CO · JOHNSON & JOHNSON · NIKE, Inc. · PFIZER INC · PROCTER & GAMBLE Co · STARBUCKS CORP · UNITEDHEALTH GROUP INC
Governance
Policy guardrails
hedging
prohibited
“Prohibition on hedging, pledging, and short sales We prohibit short sales, transactions in derivatives, hedging, and pledging of Apple securities by our named executive officers”
pledging
prohibited
“Prohibition on Hedging, Pledging, and Short Sales”
clawback
present
“recoupment policy applicable to our named executive officers and our broader executive team that allows for recovery of annual cash incentives, time and performance-based equity awards, or other amounts that may be paid …”
stock ownership guidelines
present
“Stock ownership guidelines We have robust stock ownership guidelines for our named executive officers, including a ten times annual base salary requirement for our CEO”
change in control
none
“No change of control payments We do not provide change of control payments or gross-ups of related excise taxes”
compensation consultant
independent
“Independent compensation consultant The People and Compensation Committee directly retains an independent compensation consultant that performs no services for Apple other than services for the People and Compensation Co…”
compensation committee
People and Compensation Committee
“The People and Compensation Committee reviewed Mr”
Performance markers
Metric facts
relative tsr
81.20th percentile
“total shareholder return relative to other companies in the S&P 500 (“Relative TSR”) was at the 81.20th percentile for this performance period.”
revenue
$416.2 billion
“This Compensation Discussion and Analysis (“CD&A”) explains the guiding principles, policies, and practices upon which our executive compensation program is based and the 2025 compensation paid to our named executive off…”
operating income
$133.1 billion
“relative to other companies in the S&P 500 (“Relative TSR”) was at the 81.20th percentile for this performance period. As a result, in 2025, our named executive officers with performance-based RSUs granted in 2022 vested…”
annual incentive payout
maximum payout
“resulting in a maximum payout for each of our named executive officers under the Apple Inc. Executive Cash Incentive Plan (the “Cash Incentive Plan”).”
performance rsu vesting
187%
“As a result, in 2025, our named executive officers with performance-based RSUs granted in 2022 vested in 187% of the target performance-based RSUs.”
performance equity mix
50%
“Each named executive officer, other than Mr. Cook, was granted a long-term equity award on September 29, 2024 of 50% performance-based and 50% time-based RSUs.”
time equity mix
50%
“Each named executive officer, other than Mr. Cook, was granted a long-term equity award on September 29, 2024 of 50% performance-based and 50% time-based RSUs.”
say on pay
92%
“votes cast on the Say on Pay advisory proposal were in favor of our executive compensation program, demonstrating significant shareholder support for the overall structure of our executive compensation program and the co…”
ceo pay ratio
533 to 1
“using the same methodology that is used to calculate our CEO’s annual total compensation in the table entitled “Summary Compensation Table–2025, 2024, and 2023.” The 2025 annual total compensation of our CEO was $74,294,…”
median employee compensation
$139,483
“We calculated the median compensated employee’s 2025 annual total compensation using the same methodology that is used to calculate our CEO’s annual total compensation in the table entitled “Summary Compensation Table–20…”
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